About

Established in 2024

Earthside was built during the in-between. During the newborn stage, through nap times, after bedtime, and in the thick of early motherhood. As a mum of two, I know how vulnerable pregnancy, birth and postpartum can feel. I also know how powerful it is when you feel informed, steady and supported as you prepare to meet your baby.

What began as a birth pool hire service in Adelaide has grown into a thoughtfully curated collection of birth tools, products and education designed to support families through pregnancy, birth and early parenthood.

Every offering at Earthside is created or chosen with intention. They exist to invoke calm, confidence and connectedness — not to leave you feeling overwhelmed.

I believe families don’t need more noise.
They need support.
They need options.
They need space to trust themselves.

Earthside is a mum-run Australian business built on the belief that birth is not something to be rushed through or feared — it is a transition to be respected, honoured, celebrated and supported.

Homebirth or hospital birth, you are welcome here.

Thank you for supporting a small business.
And thank you for choosing to bring your baby Earthside in a way that feels right for you.

– Emilee xx

"When you change the way you view birth,
the way you birth will change."
- Marie Mongan

Mission

To provide access to tools, equipment, services and products that will support you on your journey to welcoming your baby Earthside.

Vision

To be the local leader of pregnancy, birth and postpartum supplies and support services.

Values

We respect all woman in the birthing world and believe in their ability to make the right choices for themselves and their babies. We strive to provide high quality, eco-friendly products to our community.